AWARDS
THE CONCEPT S O L U T I O N - B A S E D C O M P A N Y
ABOUT
As The Concept, a solution-based company, we stride on innovating through and with efficiency, sustainability and adaptation while immersing the entire market's ecosystem.
EFFICIENCY Exceptional design is more than creative concepts or graphic outputs. We believe excellent design has efficiency at the core of its value proposition, hence our creative process goes beyond developing well designed products but products that create efficiency for the user at key touch point.
SUSTAINABILITY We design with sustainability in mind. Beyond the elimination of negative environmental impact, we create products that are meaningful innovations that shift behavior. We create products that are respectful and mindful of the environmental and social differences our clients and users face.
ADAPTATION We believe adaption is at the heart of innovation. We create products that adapt with the needs of our clients and their users. We use technology such as 3D printing, new emerging materials and lean design principles to constantly evolve and stay ahead of the competition.
MEDIA & PUBLICATIONS
PROJECTS

NEOS In-Flight Economy Tray

Re-designed. Re-defined. Re-purposed. A weight-saving design approach with integrated technology that allows an airline to enjoy tremendous fuel savings whilst introducing an interactive dining experience for their passengers.
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TEAM
MARIA SOBH CHIEF DESIGN OFFICER
YADHUSHAN MAHENDRAN CEO
RIJAL HIKMATULLAH CHIEF ENGINEER
GUARAV DHAR BOARD OF ADVISOR
TIM GODDARD BOARD OF ADVISOR
HANS Cauwenberghe BOARD OF ADVISOR
TOM WERKHOVEN BOARD OF ADVISOR
DR. MAHENDRAN MANICKAVASAGAR BOARD OF ADVISOR
CONTACT

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The Concept Office The Concept Tech. FZCO TechnoHub 1 Dubai Silicon Oasis Dubai, United Arab Emirates Contact Us info@the-concept.co
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ABOUT PROJECTS TEAM CONTACT
FORMALLY KNOWN AS THE CONCEPTUALISERS